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<p>La <strong>gestión de los grupos de interés</strong> es un elemento fundamental de la relación de las empresas con su entorno de actividad y está estrechamente vinculada con su capacidad para conseguir sus objetivos económicos y sobrevivir en el largo plazo, constituyendo una parte importante del éxito de las organizaciones. Estas relaciones han cobrado mucha mayor importancia en los últimos años, debido a los rápidos cambios en el entorno.</p>\r\n
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<p> </p>\r\n
\r\n
<p>Los grupos de interés forman parte del ecosistema de la organización y, como tal, la organización debe responder a sus intereses y dar respuesta a sus expectativas, estableciendo mecanismos de diálogo adecuados y promoviendo su participación activa, con el objetivo final de que las relaciones con cada uno de los grupos de interés clave, aporten valor y sean suficientemente ágiles.</p>\r\n
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<p> </p>\r\n
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<p>En el marco de estas relaciones, cabría preguntarse:</p>\r\n
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<p>¿Somos conscientes de quiénes son nuestros <strong>Grupos de Interés clave</strong>?</p>\r\n
\r\n
<p>¿Tenemos claras cuáles son las <strong>necesidades y expectativas</strong> de nuestros Grupos de Interés?</p>\r\n
\r\n
<p>¿Es suficiente el <strong>nivel de implicación</strong> que conseguimos de nuestros Grupos de Interés clave?</p>\r\n
\r\n
<p>¿Recogemos la información necesaria de nuestros Grupos de Interés, de cara a <strong>tomar las decisiones</strong> más adecuadas para nuestra organización?</p>\r\n
\r\n
<p>¿Somos capaces de <strong>medir la percepción </strong>de todos nuestros Grupos de Interés clave?</p>\r\n
\r\n
<p> </p>\r\n
\r\n
<p>Durante este webinar, tendremos la oportunidad de revisar distintos mecanismos que nos pueden ayudar a optimizar la relación con los distintos grupos de interés y a responder a las preguntas anteriores.</p>\r\n
\r\n
<p> </p>\r\n
\r\n
<p><a href="https://www.clubexcelencia.org/politica-de-proteccion-de-datos-eventos-co-organizados"><em>Consulta la información de protección de datos</em></a></p>\r\n
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<p>Realizamos este webinar en el marco del acuerdo firmado por el <strong>Club Excelencia en Gestión</strong> y la <strong>Fundación Execyl,</strong> que tiene como objetivo potenciar la transformación de las organizaciones españolas a través de la excelencia, la innovación y la sostenibilidad, y contamos con <strong>Roberto Escudero,</strong> colaborador del Club y de EXECyL, Evaluador EFQM y miembro de la Red de Expertos EFQM (REDEX), como ponente.</p>\r\n
\r\n
<p>Roberto empezó explicando el porqué de la importancia de la gestión de los grupos de interés, como elemento fundamental de la relación con su ecosistema y estrechamente vinculado con su capacidad para conseguir sus objetivos económicos y prepararse para el futuro.</p>\r\n
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<p>[<a href="https://www.clubexcelencia.org/conocimiento/plataforma-de-conocimiento/documentacion-el-valor-de-gestionar-bien-los-grupos-de">Leer más</a>]</p>\r\n
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